Guerrilla Marketing Campaigns at Their Best

Guerrilla marketing is proving to be one of the most effective ways to get a brand image out there. Our recent play on the concept – “gorilla” marketing – went down pretty well at Web Summit. Check out some of the best guerrilla marketing Viddyad has seen:

1. Innocent Drinks – At Viddyad, we love a good smoothie. Innocent, as well as making amazing smoothies, do some tip-top guerrilla marketing. Come on, those hats alone would make anyone buy an Innocent smoothie.

2. Tic Tac – yes we all know the famous phrase “did she just shake her TicTacs at me”, but Tic Tac have really upped their game when it comes to guerrilla marketing in the french market – take a look:

 

3. Nikon – making regular commuters feel like superstars *snap* *snap*

4. The Fitness Company – pump some iron on the subway!

5.  Unlock the 007 in you – Daniel Craigs we are not, but it’s fun to try!

High Five for Bees – Viral Video

 

We’ve all been here before. Quiet mid-summer afternoon, not a care in the world when all of a sudden….”BZZZZZZZZZ!” Natural human instinct tells us to run and dive for safety.

But hey, what if every time you walked into a room, people began to cower and shiver in fear. That wouldn’t be very pleasant at all, would it? Next time think about how thebee feels? What if they just wanted to be friends?

Share this viral video with your friends and family. Let’s embrace the bees, they don’t want to hurt us!

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• Bee buddy (apiculturesantropol.wordpress.com)